March Lumia Giveaway

UPDATE: The winner for March is Shawn Murphy, congratulations!

To reward developers staying active, I am giving away a Nokia Lumia (winner’s choice of the 1020, 928, 925 or 920). Eligibility is simple::

  1. Publish or update a Windows Phone app between Feb 1st and March 31st
  2. You live in one of the following states: MA, RI, CT, NH, ME, VT, MI, OH, IL or IN (USA state abbreviations, not countries).

If you can say yes to 1 and 2, send me an email to ext-lance.mccarthy at nokia dot com with the following information (deadline is March 31st):

  • Name (first/last)
  • Dvlup username (if you don’t have one yet, sign up for free. It only takes 30 seconds)
  • Link to your app in the Windows Phone Store

Easy right? I’ll draw the winner on April 1st and notify you via email. Good luck!

Get It In The Store

This event is sold-out! If you were not able to register in time and need help getting your app published, send me an email and I’ll help you directly.

WPDev Day

Me and several other experts will be spending 6 hours with you on Saturday February 1st, 2014 to help you over come any obstacles that is preventing you from publishing an app. If you do not have any apps in the works, then come and build an App Studio app with our help. Click the Eventbrite button above to get your ticket.

Important: This is a very limited seating event and is intended for the Northeast United States, please do not register if you are 6000 miles away or do not intend on showing up, you’ll only be taking a seat away from another dev who needs it.

Here is the preliminary schedule (subject to tweaking):

  • 12 PM DevCenter Submission Walkthrough (30 minutes): See just how easy it is to submit and publish an app worldwide
  • 12:30 PM Build an app in 30 minutes with App Studio (30 minutes): See how to build an app from an idea to publishable in 30 minutes, literally.
  • 1 PM – 1:30 PM Lunch: I’ll be providing food and snacks. This is when you think about what you need help with or when you should think of your app idea for App Studio.
  • 1:30-6 PM Hands-on time: The experts will be available to help during this time. They will be walking around helping and/or attending to requests for help.

By the end of the day I fully expect everyone’s apps will be ready and submitted to DevCenter and on it’s way to the global app marketplace.

What will you need to bring?

  • If you need help on an existing app, bring your laptop dev environment with your app on it.
  • If you want to build an app without any code, bring a laptop that has a modern browser (IE10-11, Chrome). You’ll only need your browser to build and submit the app to the store. If you do not have a Windows Phone, the experts will be able to help you test the app on their phone


Everyone who attends and publishes their app will be entered to win a “hero” Nokia Lumia (1020, 928, 925, 920, etc) of their choice. I’ll be saving some swag/prize surprises for the day of the event. Also, Microsoft will be bringing some prizes of their own! I will update this post with more details as we get closer to Feb 1st.

Note: If you accept a prize from me, you agree to these terms.

Everything Must Go!


The winners have been picked, congratulations to all (I emailed you directly if you were a winner)! If you did not win, keep your app up to date (update at least once every 60 days) and you’ll always be eligible for my giveaways.


I’m raffling off all my remaining gadgets and swag in two weeks (deadline is Dec 31st)! The only 2 conditions to enter are that you are in my region (see below) and that you published or updated an app in the last 6 months (since June 31st).

If you need to update or publish an app, you have just enough time to get it in. If you don’t have an app yet, I recommend going to Microsoft’s App Studio and building one… you can build a store-ready app in an hour. If you don’t have a Windows Phone DevCenter account I will get you one, this will also give you a Windows 8 developer account.

The Prizes:

To Enter:

Simply email me ( the following info by Dec 31st:

  • Name (first/last)
  • Location (city/state only)
  • Dvlup Username (if you don’t have one, go to and register. It’s free and takes 30 seconds)
  • The app’s link to the store (the one you’ve published or updated).

That’s it! I’ll draw the winner on Jan 2nd and notify the winners via email.


You must live in my region and have published or updated an app since June 31st

My region consists of the following states:

  • Massachusetts
  • New Hampshire
  • Maine
  • Vermont
  • Connecticut
  • Rhode Island
  • Michigan
  • Ohio
  • Indiana
  • Illinois

By entering this contest, you agree to the terms of service.

WpDev Success Kit

Now that you’re published, get this kit from my friends at Microsoft…

Get your app noticed with your personalized Windows Developer Success Kit. With customized promo materials specifically for your app, plus a little fun thrown in, we want to help you reap the rewards of your hard work.

Your Windows Developer Success Kit contains:

  • 100 customized business cards with app tile & down…load directions for you to hand out
  • 100 customized stickers with app tile to give away Promotion on MSDN East’s Facebook page
  • A $5.00 USD Starbucks card to keep you awake while you work on your next great app
  • 1600 Xbox Live points for a gaming break between coding sessions

How to get your kit: Email: Include: Your name, your app name and deep link, your physical mailing address, and the workshop/city you attended if any.

Terms and Conditions: *Offer valid for Windows or Windows Phone apps published in the Store between July 1 and December 31, 2013 in these states: Maine, New Hampshire, Vermont, New York, Massachusetts, Connecticut, Rhode Island, New Jersey, Virginia, Maryland, West Virginia, Pennsylvania, North Carolina, South Carolina, Georgia, Alabama, Florida. No purchase necessary. Limit 5 kits per Developer; one kit per published app. Please allow 2-4 weeks for delivery.

Nokia DVLUP Day

Registration has ended!

UPDATE Registration is closed, the hard deadline for stragglers was 12:00 PM 11-16-2013.  Thank you for making this one of the highest registered events I’ve ever held at 90% of max building capacity!

IMPORTANT: Make sure you are present at the welcome presentation at 10 AM on the 4th floor. You will learn the answer to a secret question that proves you attended.

Event Description

Learn to make amazing Windows Phone apps at Boston Nokia DVLUP Day and win big prizes just for participating. Nokia Ambassadors, Lance McCarthy and Nick Landry, will provide hands-on Windows Phone development training. Whether you’re a seasoned dev or don’t know a line of code, you will walk away with the ability to write an app.

With full example source code and step by step instructions, you will learn how to make an app from scratch. There are three individual tracks for you depending on what you want to build and your programming skill level, there is something for everyone; games or apps.

As an attendee you get the following:

  • A Windows Phone 8. Every attendee who updates or publishes an app within 2 weeks of the event will get a new Nokia Lumia 620 Windows Phone 8 device
  • A heavy-duty swag backpack. The swag bag is chock full of goodies, even the backpack itself is worth $89 (it’s a Wenger, Swiss Gear TSA friendly laptop bag).
  • A Nokia Developer Offers token. This contains the following:
    • Microsoft Windows Phone DevCenter account (this is your portal to publish apps to the Windows Phone Store and also unlocks physical devices for building apps)
    • Telerik RadControls for Windows Phone license
    • Infragistics NetAdvantage for Windows Phone
    • BugSense Performance Monitoring solution for Windows Phone (3 months)
  • $50 AdDuplex credit (approx. 20k ad impressions). When your app is live, you’ll be entered to win:
    • 1st place- 1,000,000 ad impressions
    • 2nd place- 500,000 ad impressions
    • 3rd place- 250,000 ad impressions
  • app placement credit. is giving every attendee credit towards app placement on the PreApps website!
  • Mac Clinic- If you are a developer who uses a mac and doesn’t have access to a Windows 8 machine, be sure to read the end of this post. you’ll need to reach out to me to reserve a mac dev kit.

There will be 2 random drawings for all attendees to win a Nokia Lumia “Hero” device of their choice (Lumia 1020, 928, 925, 920). The first drawing will be held at 5 PM after the day of training for all attendees. The second drawing will be held at the end of the mini-hackathon for the attendees who stayed to code and get hands-on help.

There will also be random giveaways throughout the day for swag, Telerik licenses, gadgets and more.

Breakfast, snacks, lunch and dinner will be provided.


  • 8 AM MacBook clinic
  • 9 AM Registration, breakfast and networking
  • 10 AM Introductions then sessions start (tracks 1, 2 and 3)
  • 12 PM Lunch
  • 12:30 Sessions resume
  • 2:00 PM Track 1, 2 and 3 end
  • 2:15 Combined track begins
  • 4:30 Combined track ends, giveaways
  • 5:00 PM Sessions end, dinner is served, mini-hackathon begins
  • 8:30 PM Mini-Hackathon ends, final prizes awarded
  • 9:00 PM End of event, 2 week hackathon begins!

Track One: Native development (10AM – 2PM): Learn how to write Windows Phone apps with XAML/C# and explore the amazing APIs available to you. From the built-in task classes to advanced Bluetooth/NFC/Camera approaches, Lance McCarthy, Nokia Ambassador for the Northeast US, will show you how easy it is to write great apps with ease. This track comes with full source code and slides.

Track Two: App Studio development (10AM-2PM): Learn how to generate a store-ready Windows Phone app in under an hour using Microsoft’s App Studio. Nick Landry, Nokia Ambassador for the Mid-Atlantic US, will show you how to get started with App Studio and also take you through how to download the source code for the finished app to customize it even further.

Track Three: Game Development (10 AM-2PM): Learn how to make fun games for Windows Phone and Windows 8 using Unity3D and Construct2. Michael Cummings, Microsoft DPE, will show you how to code casual 2D games for Windows 8 and Windows Phone using a variety of technologies such as Unity, GameMaker, Construct 2, HTML5 and/or MonoGame. (If you had originally signed up on Microsoft’s event page, that event listing has been cancelled. Simply go to the Eventbrite link at the top of this page and register there instead)

Combined track (2:15-5PM): A combination of app demos from the event hosts that highlight their favorite approaches to Windows Phone development (for example, Lance will demonstrate some Windows Phone Bluetooth and Netduino fun). Each presenter will spend 30 minutes to show you the app and dissect it for you to see how to do it yourself. This session is to spark your imagination.

Developer Environment (MacBook WPDev Kit)

To write native Windows Phone 8 apps, you will need to be using Windows 8 Pro. If you do not have windows 8 Pro, you can do track 2 and make a Windows Phone App Studio app.

Developers with a Macbook: If you are a developer with a MAC, you can show up early (8:00 AM) for the MAC Clinic and you’ll be provided with a MAC DEV KIT. This contains a copy of Parallels and a copy of Windows 8 Pro. They will help you setup your mac so that you can develop Windows Phone apps. Email Lance McCarthy as soon as possible to set up your MAC DEV KIT, otherwise it will be first-come, first serve (email: ).

If you have questions about your environment, please email

General Windows Phone 8 developer environment minimum (if you’re doing track 1 or 3)

1.  Mac users only: Boot Camp, Parallels Desktop, VirtualBox or VMWare Fusion

2.  Windows 8 (or 8.1) Professional (a 90-day evaluation version available here)

3.  The Windows Phone SDK is available here, I will also have it available on a USB drive that you can install there.


This is going to be an awesome day, I look forward to seeing you all there. Just for showing up and learning, you get hooked up. Just for updating or publishing an app, you get hooked up. Mark off that Saturday and come join us.

Directions to the Venue

Microsoft 1CC, Cambridge, MA
Microsoft 1CC,
Cambridge, MA

Directions to #1 CAMBRIDGE CENTER  Directions from Bing

(Note: there is some construction being performed on the Longfellow bridge and it is currently closed to Cambridge-bound traffic )


MBTA (“The T”)

Cambridge Center is accessible via the MBTA Red Line at the Kendall Square/MIT stop (between the Charles Street and Central Square stops). The Red Line links up with other lines providing access to virtually the entire Greater Boston region, including Logan Airport.  Please follow the Microsoft signs to our main entrance in the front of our building.

Get Prototyping


This offer ends midnight, Sunday, October 20th, 2013. If you have been stalling, now is the time to get it finished up.

Here’s my current offer for all you devs who are sitting on the fence about creating a Windows Phone app:

I will give you a Nokia Premium Developer Program token ($1500 value) if you email me your working prototype for Windows Phone.

I’ll then help you finish the app by providing guidance, resources or whatever you need to get it ready for the store. You can use any number of resources to build this prototype:

There hasn’t been a better time to get started and become a bona fide Windows Phone developer. When you’re ready, send me an email with the info below and attach the prototype. I’ll reply and bring you on board.

  • Name (first/last)
  • Location (city/state)
  • DevCenter publisher name and GUID (if you have one)
  • username (if you don’t have one, go to and sign up. its free and take 30 seconds)

Happy coding!

NOTE: This is only available for developers living in the US or Canada. If you don’t live in MA, NH, VT, CT, RI, ME, IL, MI, IN or VA, don’t worry! I will forward your email to your local Ambassador, who will honor the same deal. Now get those fingers whirring away at the keys of wpdev awesomeness 🙂

Updated: If you are located in Europe, go check out Domagoj’s blog post to receive the same offer

Update 2: If you live in South Africa, I was able to help get Matt Cavanaugh (Nokia Champion) some tokens to give you this same offer. Go here to see his offer

Mini Code Camp

I’m doing an awesome one-night mini-code camp on August 21st. Pascal Rettig (@cykod), organizer of the Boston HTML5 Game Development meetup group, is giving me the floor to show you how to bring your awesome HTML5 skills to the fastest growing mobile platform, Windows Phone. Go here to sign up, it’s free

Before I explain what I’ll be showing you, check out the prizes I am giving away…

Awesome Giveaways!

I will be giving away some great stuff, including:

  • Bunch of swag (Swiss Army computer backpack, Purity In-Ear headphones, reprogrammable NFC stickers, t-shirts and more)
  • Nokia Lumia 822 (SIM unlocked!)
  • Nokia Lumia 920 (Engadget “Smartphone of the Year” for 2012)

Everyone who attends will get the following:

  • One-on-one attention to help build your app
  • Nokia Premium Developer Program token ($1500 value, contains a Microsoft developer license to unlock phones and publish to the store) when you email me your first app.
  • A Nokia Lumia 800 (or 900) when the app is live in the Store (you use the token above to pay for your developer account, then you can publish your app globally)

What Is This Mini Code Camp About?

I’ll be showing you how easy it is to build a native HTML5/JS game for Windows Phone. You can literally drag and drop your existing HTML5 game into a native Windows Phone app. If your game works on IE10 on a pc, 99% of the time it will work on the phone. Why? Because you are still developing for IE10 on the phone. Here is the break down of my presentation:

  1. 15-20 minutes: Intro– I’ll introduce myself and explain all the different free giveaways, rewards and resources that are available to you. Here is just some of the items I’ll guide you through to get
    1. Join Dvlup Nokia’s developer rewards program (its free. Get a loaner phone to help you develop your app and get real life rewards like computers, phones, hardware, gift cards and much more. You can even get featured global WP Store placement!) Here is my profile.
    2. Nokia’s powerful Marketing In a Box. You get free professional marketing assets. Check out my last promo video, you’ll get one too
    3. Show you how to get great revenue from your app (in app purchasing is super-easy to do in WP8. literally a few lines of code)
  2. 15 minutes: Code demo– Using an existing HTML5 game, I will show you how to bring your existing game into a WP8 app. Literally just a couple steps. You will all get the full source code and slides for the demos
  3. First Giveaway! – I will raffle off a pair of great Purity In-Ear Headphones and a Wenger Swiss Army TSA ready computer backpack
  4. Break: Eat! I will also provide on-on-one help on installing the WP8 SDK on your machine. I’ll be bringing the SDK on USB drives as well.
  5. 15 minutes: Using middleware- I will demo using the Unity3D game engine and deploying to the phone. The Unity3D editor is now free for Windows Phone 8 development. If you have an existing Unity3D game, you’re going to love this mini-session.
  6. 10 minutes: Questions/Answers- Ask me anything!
  7. Giveaway Time! – I will raffle off the Nokia Lumia 822, built for Verizon, but is SIM unlocked!


I recommend that you install the SDK on your PC before coming to the event. You’ll be able to follow along during the group. It also will let you find any problems during installation that you may need help with. One of the requirements on building Windows Phone 8 and Windows 8 apps is that you need to be running Windows 8. You can do this in a VM if you need to. There are some great articles on how to set your VM up. If you are using a Mac, you can use Parallels or Bootcamp.

I have a blog post that will step you through setting up the SDK, and also building your first app in minutes. If you have any trouble, please send me an email and I will help you every step of the way.

I look forward to seeing you there!


Giveaway Time!

[UPDATE] Winners announced!

Congratulations to the following developers:

  • Jerrell Blankenship: JBL Powerup
  • Marcus Vaal: Wenger Computer Backpack
  • Anthony Russell: Wenger Computer Backpack
  • Gary Ritter Jr.: Nokia Wireless Charging Plate
  • Austin Andrews: Nokia Purity In-Ear Headphones

I will reach out via email to get your shipping info and color preference (if applicable).

Giveaway Details

Yep, it’s time again and it’s a good one! The picture shows what I am giving away on July 31st, 2013, here is the exact list:

JBL Giveaway

Here are the conditions. If you meet them, keep calm and continue on

  • You MUST be an existing Windows Phone Developer WITH at least one published app currently in the marketplace.
  • You MUST live in Ohio, Ilinios, Virginia, Indiana or any one of the New England states (MA, VT, NH, RI, CT). If you don’t, send me an email with your location and I’ll introduce you to your Nokia Ambassador to enter thier giveaway.

Note: If you already entered in a giveaway I offered privately to my devs, I have automatically added you to this one. (Still on the fence? I do private giveaways with my devs all the time. Phones, gear and more)

Send me an email with the following information by July 31st

Make sure you put “Giveaway Time” as you subject line. That will guarantee I’ll get your email, I expect a lot of email traffic from this giveaway. I don’t want to miss anyone, so I’ve created an inbound email rule to put your entry in it’s own folder. The deadline for this contest is July 31st at 11:59 PM

  1. First and Last Name
  2. Your location (City, State)
  3. Your email address (this is the one I can reach you at, one you actually check daily)
  4. A URL to one of your apps in the Windows Phone Store (here is an example of one of mine )
  5. Your username (If you haven’t registered yet, do it now. its free and really quick)

Thats it. Send me an email with that info, I’ll reply to let you know you’re entered. Good Luck!


Nokia Developer Ambassador


As with all my contests, giveaways and awards. You agree to these terms once you enter into the giveaway.